Once you've installed the Sales Tracker, you can view the data through you Shopbot Account. Your dashboard will look like this. Let's have a look at what each KPI means.
This shows the number of clicks made on Shopbot.
Gives you the investment. It means Number of click x Cost Per Click (CPC).
Your average CPC is calculated according to the cost invested on our different options, such as SmartBid.
Allows you to know the number of sales made on Shopbot.
Gives you the total amount of sales made on your site via Shopbot
Gives you the average amount of each sale
This is your conversion rate in %.
Return on Ad Spent (ROAS)
Shows you how much you've earned for every $1 you spend on Shopbot.
Cost per sale
Gives you the average cost invested per sale.